28.09.2015

Walkbase and Samsung launch an augmented advertising solution for British retailers

Walkbase - an in-store analytics and marketing provider - and Samsung - the leading manufacturer of electronics and digital displays - have announced a joint proposition to provide in-store analytics to retailers using Samsung digital screens. Essential Retail covered the news in an editorial piece on their site.

Coverage

Essential Retail

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Samsung and Walkbase unveil new in-store ad proposition

Essential Retail is a forward-thinking e-magazine, carrying original news and analysis, including personality profiles from the leading retailers, vendors and industry bodies. Covering breaking UK and international retail news stories from a tech perspective, Essential Retail provides clarity as the digital revolution continues to transform the retail industry and wider business landscape.

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