RealShowcase
18.12.2013
IMImobile and O2 launch Twitter Self-Care service '#TweetServe'
IMImobile has announced the launch of #TweetServe, an innovative new Twitter-based customer service offering from O2. The service was built by IMImobile in partnership with Telefónica, and merges the mobile and social channels to allow O2 customers to use Twitter for a range of customer service enquiries. The story achieved editorial coverage on leading marketing/media resource The Drum.Coverage
The DrumRealWire Influence RatingReadership: 500,000