05.01.2010

Army Launch ‘Keep Fit Audio’ To Motivate Brits Into Shape

The British Army have announced ‘Army Fit: Personal', a downloadable audio fitness aide for demotivated Brits who are struggling to keep fit. The announcement was covered by CrunchGear, a blog read by over 1 million tech enthusiasts around the world every month. CrunchGear is a relevant site for the British Army to gain coverage on as it is read by a large amount of people, and the link to the podcast will appeal to tech enthusiasts who are interested in getting fit for the new year.  

Coverage

CrunchGear

RealWire Influence RatingReadership: 1,000,000

Believe and you’ll achieve: British Army launches get-fit podcast. Clearly Hulk Hogan uses it.

CrunchGear is a blog covering gadgets, gear and computer hardware. It is a part of Michael Arrington’s TechCrunch Network. CrunchGear is aimed at a highly influential audience who want breaking tech news. Members of the community include entrepreneurs, venture capitalists, corporate decision makers, media and financial analysts, developers and interested consumers.

---