23.02.2012

LACOSTE Footwear & Clothing Licensees Target European Web Expansion with Help From Maxymiser

Maxymiser has been deployed to help LACOSTE footwear & clothing Licensees, Pentland Chaussures and Devanlay, increase online revenues and customer engagement. Maxymiser will undertake multivariate testing on the basket and checkout pages of LACOSTE's website, to optimise their website performance and improve user experience. The news featured on Retail Technology, a website dedicated to retail technology news. Retail Technology is a great site for Maxymiser to achieve coverage on as it targets professionals in the retail industry who would be interested in Maxymiser's solutions for improving retail processes.

Coverage

Retail Technology

RealWire Influence Rating

Lacoste brand manufacturer refines online

Retail Technology is the information technology (IT) solutions magazine for major retailers in food, non food, hospitality, leisure, financial services and variety retailing – in fact, any business with transactional and/or consumerfacing operations. Retail Technology has been reporting on the changes in retailers’ use of IT for over 21 years.

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